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  Apple Label / Original Stereo version
10. The Beatles (A.K.A. White Album) (PCS 7067–7068)
(Updated: 28th September 2018)
sleeve
  1st Press Apple Sleeve


Note: *Click on the sleeve or label pictures to view larger images.

#10-1 The Beatles (1st Press "without An EMI Recording credit": PCS 7067–7068)
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TITLE
THE BEATLES
CATALOG NUMBER PCS 7067–7068
RELEASE DATE
22nd November 1968 / 1st Press
TRACK LISTING SIDE 1 SIDE 2
Back In The U.S.S.R.
Martha My Dear
Dear Prudence
I'm So Tired
Glass Onion
Blackbird
Ob-La-Di, Ob-La-Da
Piggies
Wild Honey Pie
Rocky Raccoon
The Continuing Story Of Bungalow Bill
Don't Pass Me By
While My Guitar Gently Weeps
Why Don't We Do It In The Road?
Happiness Is A Warm Gun I Will
  Julia
 SIDE 3 SIDE 4
Birthday
Revolution 1
Yer Blues
Honey Pie
Mother Nature's Son
Savoy Truffle
Everybody’s Got Something to Hide Except Me and My Monkey
Cry Baby Cry
Sexy Sadie
(" Can You Take Me Back...")
Helter Skelter
Revolution 9
Long, Long, Long Good Night
FRONT --> Click! BACK --> Click! INSIDE --> Click!
DISC
sleeve label label
label
SIDE 1 --> Click! SIDE 2 --> Click! SIDE 3 --> Click! SIDE 4 --> Click! INNER SLEEVE
label label label label cover
FRONT COVER CLOSE-UP
label label The front cover has “The BEATLES” embossed in raised block letters. Each sleeve was sequentially numbered.
BACK COVER CLOSE-UP COVER INSIDE CLOSE-UP
label label
"Printed and made in Great Britain by Garrod and Lofthouse International Ltd." was printed at the bottom of the cover.
COVER INSIDE CLOSE-UP LABEL CLOSE-UP
label The sleeve opened at the top of both pockets. The internal flaps were visible along the left and right edges of the open gatefold.
label Dark green labels with a whole apple on Sides 1 and 3 and a sliced apple on Sides 2 and 4.
The rim text began with “Apple Records - All rights...”.
LABEL CLOSE-UP
label "Sold In U.K. subject to resale price conditions, see price lists." statement was printed at the center of the label.
LABEL CLOSE-UP
label label label label The text “(An E.M.I. Recording)” was absent from the labels. The left side carried “33 1/3” and “Mfd. in U.K.”
LABEL CLOSE-UP
label The recording year was printed with a small phonogram copyright symbol ℗.
label Have the credits "Production by GEORGE MARTIN"  and "Orchestrations by GEORGE MARTIN" below the group's name.
LABEL CLOSE-UP
SIDE 1 SIDE 2 SIDE 3 SIDE 4 Matrix No. is
Side-1: YEX  709 -1 Side-2: YEX  710 -1 Side-3: YEX  711 -1 Side-4: YEX  712 -1
label label label label
OTHER ITEM
PORTRAITS POSTER
sleeve sleeve sleeve
sleeve sleeve
FRONT --> Click! BACK --> Click! The sleeve design was by Richard Hamilton, who suggested the minimalistic approach and the consecutively numbered sleeves which would give a limited edition feel to it. Richard also came up with the montage idea for the large free poster, which included the lyrics on its reverse.
sleeve sleeve
Each double LP was issued with an 85.8 × 57.2 cm poster and four 28.8 × 20 cm glossy portraits taken by John Kelly, one of each Beatle.
Early copies were issued with a separator sheet placed on the top of each photo.
poster
FLYER --> Click!
sleeve FLYER CLOSE-UP
Original promotional flyer which was used to advertise the 1968 album "The Beatles". The album was dubbed "The White Album" due to the sleeve’s plain white design. The flyer has a picture of the group at the top and also full album title, price, mono and stereo catalog numbers, release date and track listings. The flyer measures 14 × 21.5 cm (5.5 × 8.5 inches).
label

LABEL Dark Green Apple label Type-1
MIX STEREO
MATRIX No. SIDE 1 YEX  709 -1
SIDE 2 YEX  710 -1
SIDE 3 YEX  711 -1
SIDE 4 YEX  712 -1
VINYL COLOR BLACK
SERIAL NO. No. 0428931
RECORD COMPANY'S NAME LABEL
Label:Apple Records / without "An E.M.I. Recording" credit
SLEEVE EMI Records (The Gramophone Co. Ltd.) Hayes, Middlesex, England
CENTRAL REMARK
"SOLD IN U.K."
YES
RECORDING  PUBLISHED CREDIT ℗ 1968     (small ℗)
COVER FORM Top-opening gatefold sleeve.
PRINTER CREDIT Printed and made in Great Britain by Garrod and Lofthouse International Ltd.
COVER DESIGN/ PHOTO/ NOTES Art Design: Richard Hamilton,Gordon House and Jeremy Banks
Photo: John Kelly
INNER SLEEVE Black inner sleeve with a die-cut circular opening on one side
PRODUCER George Martin
COMMENTS Initial numbered edition with top opening G & L gatefold sleeve, black inners, poster & 4 color portraits, dark green Apple labels with "Sold In The UK...." text.
Early labels omitted the text “An E.M.I. Recording”; the credit was added on later labels.
Eric Clapton uncredited on A7 for contractual reasons.

1st Press:
Dark green labels with a whole apple on Sides 1 and 3 and a sliced apple on Sides 2 and 4.
First label variation have "33 1/3" text at the top line of the left side and "Sold In U.K. subject to resale price conditions, see price lists" text.
The recording year was printed with a small phonogram copyright symbol ℗.
"An E.M.I. Recording" text was not printed on the label.
Matrix numbers:
Side 1: YEX 709-1; Side 2: YEX 710-1; Side 3:YEX 711-1; Side 4: YEX 712-1.

Misprint: This variation has an error on Side 4 with track REVOLUTION 9 erroneously printed "ReVOLUTION 9".

The fully laminated white gatefold sleeve had visible internal flaps along the left and right edges and openings at the top.
The front of the cover has "The BEATLES" embossed in raised block letters.
The seven-digit number was stamped in gray at a slight downward angle near the lower right corner.
This copy has no "Stereo" marking on the back cover. Some early stereo copies were supplied in sleeves without this marking.
The right panel of the open gatefold has the four John Kelly black and white portraits running left to right (John, Paul, George and Ringo). The left panel has the titles to the album’s songs in gray in 12 rows. The records were housed in black inner sleeves with a die-cut circular opening on one side to expose the Apple label. These sleeves were most likely manufactured by Harrison & Sons.

The four 28.8 × 20 cm glossy color portraits by John Kelly were normally inserted into the left pocket, sometimes with light-colored separator sheets.
The 85.8 × 57.2 cm Richard Hamilton collage poster, with lyrics on the reverse, was normally inserted into the right pocket.



#10-2 Back to top of page
TITLE
THE BEATLES
RELEASE DATE
22nd November 1968/1st Press
FRONT BACK LABEL --> Click!
white whiteback label
INSIDE INNER SLEEVE
whiteinside whiteinside blacksleeve
FRONT COVER CLOSE-UP LABEL CLOSE-UP
emboss
Album title was embossed
emi
              recording Usual Beatles' Apple records have a credit saying "An E.M.I. Recording" at the left upper portion of the label. But the early label has not.
serial
Serial Number
layout This Apple label used a wide sans-serif typeface.
The music publisher's name for George's and Ringo's songs was printed "Apple Publishing Ltd."
cf. ..See "The Beatles/mono version (reissued in 1981)"
OTHER ITEM
PORTRAITS POSTER
johnpaul
georgeringo
posterposterback



TRACK LISTING CATALOG NUMBER
SIDE 1 SIDE 2 PCS 7067–7068
Back in the U.S.S.R.
Dear Prudence
Glass Onion
Ob-La-Di, Ob-La-Da
Wild Honey Pie
The Continuing Story of Bungalow Bill
While My Guitar Gently Weeps
Happiness Is a Warm Gun
Martha My Dear
I'm So Tired
Blackbird
Piggies
Rocky Raccoon
Don't Pass Me By
Why Don't We Do It in the Road?
I Will
Julia

LABEL
APPLE

MIX
STEREO

VINYL COLOR
BLACK

SIDE 3 SIDE 4 SERIAL NO.
Birthday
Yer Blues
Mother Nature's Son
Everybody’s Got Something to Hide Except Me and My Monkey
Sexy Sadie
Helter Skelter
Long, Long, Long
Revolution 1
Honey Pie
Savoy Truffle
Cry baby cry
(" Can you take me back...")
Revolution 9
Good Night
0536792

PRODUCER
George Martin

COVER DESIGN/ PHOTO/ NOTES
Art Design: Richard Hamilton,
Gordon House and
Jeremy Banks
Photo: John Kelly
RECORD COMPANY'S NAME
Label:Apple Records + An EMI Recording
Album Cover: EMI Records (The Gramophone Co. Ltd.) Hayes, Middlesex, England
CENTRAL REMARK
"SOLD IN U.K..."
YES
COVER FORM
Top-opening gatefold sleeve.
PRINTER CREDIT
Printed and made in Great Britain by Garrod and Lofthouse International Ltd.
COMMENTS
Double LP with gatefold cover. Early sleeves opened at the top of both pockets.
The internal flaps were visible along the left and right edges of the open gatefold.
Each double LP was issued with a large poster and four glossy portraits, one of each Beatle.
Early copies were issued with a protector sheet placed on the top of each photo and have custom black inner sleeve.
Each sleeve was sequentially numbered at the lower right of the front cover.
The music publisher's name for George's and Ringo's songs was printed "Apple Publishing Ltd." Afterward, "Harrisongs Ltd." and "Startling Mus."



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