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Parlophone and Apple Label
#10. Sgt. Pepper's Lonely Hearts Club Band (PMCQ 31512 / S. PMCQ 31512)
(Update: 13th July 2025)
sleeve
  Parlophon Original Sleeve
  • STEREO
    • #10-1 Black Parlophon Label/ with Silver Sticker on the Sleeve

Notice* Click on the jacket or label images to view them in a larger size in a separate window.

MONO Released

#10-1 Sgt. Pepper's Lonely Hearts Club Band (1st. Press "Black Parlophon Label" : PMCQ 31512)
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TITLE SGT. PEPPER'S LONELY HEARTS CLUB BAND
CATALOG NUMBER PMCQ 31512
RELEASE DATE 23th May 1967 / First Press
TRACK LISTING SIDE 1 SIDE 2
Sgt. Pepper's Lonely Hearts Club Band
Within You Without You
With A Little Help From My Friends
When I'm Sixty-four
Lucy In The Sky With Diamonds
Lovely Rita
Getting Better
Good Morning Good Morning
Fixing A Hole
Sgt. Pepper's Lonely Hearts Club Band (Reprise)
She's Leaving Home
A Day In The Life
Being For The Benefit Of Mr. Kite "inner groove" (once)
FRONT --> Click! BACK --> Click! SIDE 1 --> Click! SIDE 2 --> Click! DISK --> Click!
sleeve sleeve
label label label
COVER: INSIDE (Gatefold Type)
CUT OUT
INNER SLEEVE
sleeve Laminated gatefold cover (flipback on inner side)
"Cut-outs" card insert

(Sorry, I don't have it.)
sleeve
BACK COVER CLOSE UP
sleeve sleeve sleeve
Back cover has an orange background instead of the original red one.
"DISCHI PARLOPHON / CARISH s.p.a. MILANO" bottom on back sleeve.
LABEL CLOSE UP
label Parlophone black label in silver ink.
The label design remained unchanged until 1968 / early 1969 when EMI printed its new "Parlophone" label.
label "MADE IN ITALY" was printed on the bottom of the label.
LABEL CLOSE UP
SIDE 1
SIDE 2
label label label
Catalog number "PMCQ 31512" was printed at the right of the label.
Boxed BIEM logo was printed at the left side on both sides.
label label The label lists the song title and composer's name (no song duration or publisher name).
label The title of the second song on side A is correctly written as "With A Littie Help From My Friend."
OTHER ITEM
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LABEL Parlophon Black Label in silver ink
MIX MONO (stereo reduced to mono)
MATRIX No. SIDE 1 XEX 637 T1 23-5-67
SIDE 2 XEX 638 T1 23-5-67
VINYL COLOR BLACK
RECORD COMPANY'S NAME LABEL PARLOPHON (capital letter)
COVER DISCHI PARLOPHON / CARISH s.p.a. MILANO
PUBLISHER'S CREDIT SIDE 1: BIEM
SIDE 2: BIEM
COVER FORM Gatefold cover (flipback on inner side)
 Non-laminated front and back sides.
PRINTER CREDIT None
COVER DESIGN/ PHOTO/ NOTES Stage and Cut out: Peter Blake and Jann Haworth
Photo: Michael Cooper / Wax Figures: Madame Tussauds
INNER SLEEVE Transparent plastic contoured inner sleeve
PRODUCER George Martin
COMMENTS
Between 1963 and early 1965 Beatles albums were issued in mono only on a red "Parlophon" label. In mid 1965 Parlophone issued Beatles albums on a silver and black label.
All of the earlier LP's were reissued onto this label style. New LP's came to be issued in stereo as well as mono.
The label design remained unchanged until 1968 / early 1969 when EMI printed its new "Parlophone" label.

All  LPs up to The Beatles in Italy were released in mono only, while from Ainto! to Sgt. Pepper, a stereo edition also exists.
The stereo issue was generally pressed sometime after the mono version. But the gap between the two versions kept decreasing with each release: for example, the stereo version of Aiuto! was pressed nine weeks after the mono LP, while between the Rubber Soul mono and stereo versions the time was reduced to just two weeks, and one day only elapsed between the Oldies but Goldies mono and stereo issues.
The stereo editions were distributed using the
"mono' cover on which a round silver sticker carrying the word 'STEREO' printed in black was placed on the left front cover edge and across the cover spine.
The mono pressings had the release number PMCQ 315**, while the stereo copies, retaining the same mono release number, added an 'S' before the mono prefix, thus turning it into SPMCQ 315***
All stereo LPs were released on the black Parlophon label.

The mono version of this LP was released at about the same time of the UK release. Its cover is virtually identical to the UK release with two slight exceptions: on the lower right back corner the classic statement 'A splendid time is guaranteed for all' is missing and the back cover itself has an orange background instead of the original red one.
It is interesting to note, that the Italian mono version of this LP doesn't use the real mono mix. Carisch, as it was previously done with Retober, simply mixed down the two stereo channels.
This pressing has the final famous inner groove message , but it is not locked as in the uk release, just one passage at the end of A Day in The Life.

1st press
COVER: bifold type. Non-laminated front and back sides.
Has an orange background instead of the original red one
"Dischi Parlophon" logo and "DISCHI PARLOPHON logo CARISH s.p.a. MILANO" prited bottom on back.
"Cut-outs" card insert

LABEL: black label
SIDE 1: Boxed BIEM Logo NO MECOLICO Logo
SIDE 2: Boxed BIEM Logo NO MECOLICO Logo

"MADE IN ITALY" was printed on the bottom of the label.



STEREO Released

#10-1 Sgt. Pepper's Lonely Hearts Club Band (1st. Press "Black Parlophon Label / with Silver Sticker on the Sleeve" : S.PMCQ 31512)
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